Maintenance Programmes are used to populate specific data fields in Sugar based on specific behaviours or activities that take place in Act-On.
This describes how the data field 'Lead Score' is being populated in Sugar:
A maintenance programme has been set up on both the SugarCRM Contacts and SugarCRM Leads lists in Act-On which populates the EmailReason field with the current score from Act-On.
The programme looks like this and runs every 7 hours.
W-Systems built an automation that invalidates (strikes a line through and ticks the invalid box) any email addresses that are invalidated in Act-On.
Additionally, we have three maintenance programmes built off our Opt-Out, Domain Suppression and HardBounce lists, that populate the EmailReason field in Sugar.